KYB for Marketplaces: Stopping Fake Sellers, Fraudulent Businesses, and Synthetic Vendors
As marketplaces scale, unmanaged seller onboarding becomes a major source of fraud rather than a simple compliance gap. KYB enables platforms to enforce verifiable business identity, ongoing risk evaluation, and controlled participation. Platforms like ChainIT support this shift by providing immutable business records that strengthen accountability and reduce exposure to fraudulent sellers.
By Tim Hines
30 January 2026